Tuesday, April 27, 2010

PR 2300: democrats attack Mitt Romney

A new video from the Democratic National Committee takes square aim at former Massachusetts governor and Republican presidential candidate Mitt Romney, but Utah Republicans say it just shows how desperate the Democrats are.

PR rep for Romney says you shouldn't give the video more credit than it deserves. Romney even spoke on Fox News about how false the commercial is.

PR 2300: Dodge offers 60 day trial

With the harsh economy taking a toll on the auto industry, Dodge has tried to help their customers out by offering a 60 day money back guarantee.

Good Pr move because many are not confident that they will have their jobs much longer, but still need a new car at the same time.

PR 2300: Albrecht to defend Danny Glover Speech

Danny Glover was recently invited to speak at the USU graduation this spring. There have been many complaints regarding this because some feel that Glover is anti-american.

Albrecht, Dean of USU, defended these allegations and told the Herald Journal of why he believes Glover was a good choice.

PR 2300: Ben Roethlisberger scandal

Mr. Ben was accused of acting against the league personal conduct policy and was recently suspended for 6 games this next NFl season.

Ben's image has been tarnished so he and his PR rep have started implementing changes that need to made to start revamping his personality.

PR 2300: jerry jones bashes bill parcells

Dallas Cowboys owner, Jerry Jones, was caught on tape talking trash on former coach, Bill Parcells.

PR rep for the Cowboys announced that jones doesn't feel that way and that Jones was just pulling some guys leg.

PR 2300: LDS church unveils greener churches

In order to be more eco-friendly, the church will begin constructing all of the church buildings with more energy efficient appliances.

The church has been criticized for not being environmentally friendly, and this is a sure step toward changing that mind set.

PR 2300: Southwest Airlines

Just when the airline industry couldn't get any worse for southwest airlines, they ended up getting fined for all of the customers who got bumped off their flights because the airline over sold the seats.

You should expect to see a Pr plan intact to make sure their image isn't tarnished by this act.

PR 2300: Goldman and Sachs

As the SEC pursues its case against Goldman Sachs over the possible defrauding of investors during the subprime mortgage crisis, journalists and pundits are closely watching and gauging the financial services company's controversial public relations style and effort.

Lets hope Goldman Sachs has a good crisis plan in order.

PR 2300: Run Ricky Run

Ricky Williams, Running Back for the Miami Dolphins, had a documentary released about him this week.

The media portrayed Ricky throughout his NFL career as a just a drug addict who never really cared about football. This documentary is a good PR move and it shows his true feelings about why he did certain things during his career.

Memo Letter

To: Preston Parker

From: Tyson Ballard

Date: April 26, 2010

Re: Kellen Knowles


Kellen Knowles is one of the most up standing citizens in all of Cache Valley. If you take a look into his life you will find someone who is caring, has many friends, and cares about family.

He is a member of the LDS faith and served a mission for the church for two years. He is on a search at this time to find an eternal companion. He has many who would like to be his, but he is trying to find the right one.

Kellen is employed at Icon Health and Fitness working in the warranty department. He has excelled greatly in that company and is working to gain a spot as a PR rep for a prestigious company.

Kellen has great aspirations in life. Because of his desire to be successful in his career, he has trained himself to write well written PR documents and stories. He has recently written a story for Hard News Café which will soon be published.

Studying Kellen’s facebook page you will find that he has many friends and cares for them. There are many pictures of him at parties with his buddies and plenty of ladies. The ladies tend to flock to Kellen. One can see why once you see how tall he his and the size of his biceps. Kellen’s biceps are anything but natural. He spends a lot of time and the gym lifting weights and improving his overall stature.

Kellen comes from a great family and realizes their importance to him. His brother was recently elected to the high school hall of fame. Kellen was there in attendance to support his brother for his accomplishment. His brother had many high school football games and Kellen attended about 90 percent of those games.

Kellen has a love for music. He has helped advertise many concerts that have come and gone to Logan. He has done a great job advertising for those concerts, and that has helped bring money to those who put the concert on.


Kellen’s life has been one of excellence. If you look at his life you will learn many important values. Hard work, family values, and friends are some values you can learn from Kellen. Anybody who looks at Kellen’s Facebook page will see the values I have been speaking of.

Monday, April 26, 2010

PR 2300: Tiger Woods/ nike ad

In an attempt to help the public admire tiger woods once again, Nike has come up with a ad that has tiger listening to is dead father. His father asks him questions as to why he has made some of his mistakes.

Some find the ad to be offensive, while others find it to only help is destroyed image.

Thursday, April 8, 2010

PR 2300: Sun Chips

The sun chip company is doing a great campaign showing how they are enviromentally friendly.

They show one of their bags dissolving after days of being left on the side of the road.

Friday, March 26, 2010

PR 2300: Brita Filters

Recently, Brita ran an ad talking about the use of water bottles. They added that the U.S. used enought water bottles to stretch around the world twice. They then added how their filter can conserve plastic.

I thought it was a very good ad to show public awareness on how many water bottles we consume.

Tuesday, March 23, 2010

PR 2310: Press release 4 final

FOR IMMEDIATE RELEASE

Mar. 3, 2010
ICON Health & Fitness
Mr. Ryan Dunkley, Director of Marketing
Ryan.dunkley@iconfitness.com
1500 S. 1000 W. Logan, UT 84321
435-786-5000

Great customer service comes before great sales.
Customer service is the life blood for ICON Health & Fitness.

LOGAN, Utah- ICON Health & Fitness did not meet their sales goal for this quarter. The company was down 10 % this quarter in sales. After meeting with different regional managers from companies such as Dick’s Sporting Goods, Sports Authority, and Sears, ICON decided the problem lies within their poor service during this quarter. “After much thought to why our sales are down, we found that customers are tired of the hold time they spend in the customer service queue. This has led to many poor reviews that have spread quickly,” said the marketing director Ryan Dunkley.

Ryan Dunkley met with the head of customer service Dan Jones. The plan was set to increase the number of customer service representatives from 50 to 100 within a matter of six weeks. “The goal to grow our service reps to 100 within six weeks will be challenging, but something needs to be done to lower the queue volume and increase our sales”, said Dan Jones.

Dunkley and Jones met with the engineering department to discuss the main problems with the equipment that cause the most service calls. “After our discussion with the engineers, we found at least one item on each piece of equipment that can be improved”, said Dunkley. Plans have been set for May to have those parts replaced.

ICON Health & Fitness was formally known as Weslo and Proform. The company bought Nordictrack in 1997 and the name was then changed to ICON Health & Fitness. ICON is currently the leading manufacturer for fitness equipment in the world and employs roughly 2,400 people.

-END-

CONTACT:
Tyson Ballard
ICON Health & Fitness public relations
Tyson.ballard@iconfitness.com
888-308-9616

Monday, March 8, 2010

PR 2310: Media Pitch final

To: John Johnson, Editor, Herald Journal
Subject: Cache Valley citizens to receive investment instruction

Dear John,

There is a group meeting in Logan to discuss ways to better invest and manage their money. The main idea is to help citizens let their money work for them. If there money works for them, they will spend more time doing what they love.

They are not a very big group now, but the members that go have already seen great benefits from going. “I can’t believe I waited 32 years to learn of these simple steps to investing,” said Roy Jones. Roy has been attending since the group started meeting in 2007.

Cache Valley Area Investors Association (CVAIA) learns of information out of books including Rich Dad Poor Dad, The Wealthy Barber, The Millionaire Next Door, Atlas Shrugged, The Automatic Millionaire, and The Secret. CVAIA was founded in August 2007 by Preston Parker. Anyone is free to join the group. They meet at the Cache Chamber of Commerce every other Thursday night.

The next meeting will be held on March 11 in the Cache Valley Chamber of Commerce at 7 p.m. There is no charge to join and all are invited to attend.

Contact me if you have any questions or if you would like to setup an interview. My phone number is 123-123-1234.

Sincerely
Tyson Ballard

Thursday, March 4, 2010

PR 2310: Press release 3 final

FOR IMMEDIATE RELEASE

MAR. 2, 2010

Cache Valley Area Investors Association (CVAIA)
Preston Parker
preston@cvaia.com

Financial assistance will soon be available for Cache Valley.

Logan, Utah-- The Cache Valley community will soon be on the way out of debt. CVAIA will be holding lessons on how to improve their financial status without going into more debt. CVAIA teaches ideologies for investment practices that lead to financial independence.

CVAIA was founded in August 2007 by Preston Parker. The group meets twice a week to discuss the ideologies of investing. They study the methods found in books including Rich Dad Poor Dad, The Wealthy Barber, The Millionaire Next Door, Atlas Shrugged, The Automatic Millionaire, and The Secret.

One of CVAIA goals is to help people achieve happiness through smart investing. “I want people to be happy to have jobs they love and to be financially independent,” said founder Preston Parker.

CVAIA meets every Tuesday and Thursday at the Cache Chamber of Commerce. All are welcome to attend. The next meeting is March 4, at 7 p.m. with the key note speaker being Alena Johnson who will speak on New Consumer Credit Laws.

For more information contact Tyson Ballard at tysonballard@gmail.com or to join email join@cvaia.com

-END-

Wednesday, March 3, 2010

PR 2310: Media Pitch Draft

To: John Johnson, Editor, Herald Journal
Subject: Cache Valley citizens to receive investment instruction

Dear John,

There is a group meeting in Logan to discuss ways to better invest and manage their money. The main idea is to help citizens let their money work for them. If there money works for them, they will spend more time doing what they love.

They are not a very big group now, but the members that go have already seen great benefits from going. “I can’t believe I waited 32 years to learn of these simple steps to investing,” said Roy Jones. Roy has been attending since the group started meeting in 2007.

Cache Valley Area Investors Association (CVAIA) learns of information out of books including Rich Dad Poor Dad, The Wealthy Barber, The Millionaire Next Door, Atlas Shrugged, The Automatic Millionaire, and The Secret. CVAIA was founded in August 2007 by Preston Parker. Anyone is free to join the group. They meet at the Cache Chamber of Commerce every other Thursday night.

Contact me if you have any questions or would like to setup an interview. My phone number is 123-123-1234.

Sincerely
Tyson Ballard

PR 2310: press release 4 draft

FOR IMMEDIATE RELEASE

Mar. 3, 2010
ICON Health & Fitness
Mr. Ryan Dunkley, Director of Marketing
1500 S. 1000 W. Logan, UT 84321
435-786-5000

Great customer service comes before great sales.
Customer service is the life blood for ICON Health & Fitness.

Logan, Utah- ICON Health & Fitness did not meet their sales goal for this quarter. The company was down 10 % this quarter in sales. After meeting with different regional managers from companies such as Dick’s Sporting Goods, Sports Authority, and Sears, ICON decided the problem lies within their poor service during this quarter. “After much thought to why our sales are down, we found that customers are tired of the hold time they spend in the customer service queue. This has led to many poor reviews that have spread quickly,” said the marketing director Ryan Dunkley.

Ryan Dunkley met with the head of customer service Dan Jones. The plan was set to increase the number of customer service representatives from 50 to 100 within a matter of six weeks. “The goal to grow our service reps to 100 within six weeks will be challenging, but something needs to be done to lower the queue volume and increase our sales”, said Dan Jones.

Dunkley and Jones met with the engineering department to discuss the main problems with the equipment that cause the most service calls. “After our discussion with the engineers, we found at least one item on each piece of equipment that can be improved”, said Dunkley. Plans have been set for May to have those parts replaced.

ICON Health & Fitness was formally known as Weslo and Proform. The company bought Nordictrack in 1997 and the name was then changed to ICON Health & Fitness. ICON is currently the leading manufacturer for fitness equipment in the world and employs roughly 2,400 people.

-END-

CONTACT:
Tyson Ballard
ICON Health & Fitness public relations
Tyson.ballard@iconfitness.com
888-308-9616

Tuesday, March 2, 2010

Press release 3 draft

FOR IMMEDIATE RELEASE

MAR. 2, 2010

Cache Valley Area Investors Association (CVAIA)
Preston Parker
preston@cvaia.com

Financial assistance will soon be available for Cache Valley.

Logan, UT- The Cache Valley community will soon be on the way out of debt. CVAIA will be holding lessons on how to improve their financial status without going into more debt. CVAIA teaches ideologies for investment practices that lead to financial independence.

CVAIA was founded in August 2007 by Preston Parker. The group meets twice a week to discuss the ideologies of investing. They study the methods found in books including Rich Dad Poor Dad, The Wealthy Barber, The Millionaire Next Door, Atlas Shrugged, The Automatic Millionaire, and The Secret.

One of CVAIA goals is to help people achieve happiness through smart investing. “If people will follow these books and what is taught, they will experience more happiness than they ever dreamed”, said founder Preston Parker.

CVAIA meets every Tuesday and Thursday at the Cache Chamber of Commerce. All are welcome to attend. The next meeting is March 4, at 7 p.m. with the key note speaker being Alena Johnson who will speak on New Consumer Credit Laws.

Please contact me at the information below or email join@cvaia.com to receive more information.

-END-

Tyson Ballard
t.ballard@aggiemail.usu.edu

Monday, February 22, 2010

PR 2310: Response letter

Feb. 22, 2010

LES SCHWAB TIRE CENTERS
Dick Borgman, CEO
2271 Oxford Way, Bend, OR, 97701
541-876-9196
Dick.Borgman@les.schwab.com

Tyson Ballard
345 Summit Creek Dr.
Logan, UT, 84341

Dear Tyson,

Thank you for your letter to us about the experience you had with our store in Logan, Utah. I hope this letter will help clear up our mistake.

I do know that it can be frustrating dealing with such a big corporation like Les Schwab. We try and provide great customer service to all of our customers because we know they are our lifeblood. I apologize for any inconvenience that our company has caused you.

We will be sending you a voucher for some new wheels. I have already contacted the store in Logan, and they are aware of the situation. I promise they will be happy to receive you.

Thank you for bringing this matter to my attention. I will make sure there will be no further cause for any complaint in relation to our service. We appreciate your business and look forward to serving you in the future.

Enclosed is my business card with my phone number. Let me know if I can ever do anything else to help you.

Sincerely,



Dick Borgman, Les Schwab Tire
CEO

PR 2310: Final Draft: Image Management

For Immediate Release

Feb. 18, 2010
Burger Planet
Mr. James E. Muellenbach 111, CEO
635 Rose Park St., Green Bay, WI 78832
208-936-4266

Eat Great and Feel Great
Burger Planet has decided to help make America stronger and healthier with their new menu items.

GREEN BAY, WIS.- Burger Planet has recently added new menu items to assist their customers in living healthier lifestyles. “Burger Planet cares about its customers. For more than seven decades, the company has succeeded because it put customers first. We listen to our customers. And our customers desire healthy choices, of which we offer many,” said Burger Planet CEO James E Mullenbach lll.

Gerard Dubois, Burger Planet’s top chef, is excited for the new changes coming to the menu. “In the past year, we added white meat chicken breasts to our menu. We offer consumers the option to buy the chicken breast wrapped in lettuce in case they are on a low-carb diet. They also can ask us to hold the mayo for a calorie reduction of 500 calories. None of our other competitors offers a similar entree." Customers will have their choice of apples, grapes, peaches, pineapple, or bananas. The company is excited because none of the competitors offer those types of fruits.

Jayne Petersen is a fitness expert who worked with talk show host Opal Whitcomb, has been hired by Burger Planet. The essential plan is to have Petersen assist in launching a comprehensive program to give guidance to those who are interested in taking advantage of eating healthier. Burger Planet will still be offering their famous original menu.

James E. Mullenbach l founded the Burger Planet in 1934. It has constantly brought great customer service and food to this ever changing world. Their whole goal is to give the customers what they want. It originated in Green Bay, Wis., and employs nearly 50,000 people.

-END-

CONTACT:
Tyson Ballard
Burger Planet public relations
Tyson.Ballard@burgerplanet.com
888-308-9616

PR 2300: Dominoes Pizza new campaign

Dominoes Pizza is making a big push to show their new pizza and how it beats the competition. The PR group does a great job taking the complaints customers have given them, and making the business better from those complaints. It is great to see the company actually go to the house of those who complained, and give them their latest pizza.

Wednesday, February 17, 2010

PR 2300: Tiger Woods will appear to the public

It has been recently announced that Tiger Woods will make his first appearance into the media since November. Tiger was beaten by his wife after she found him sleeping around with other women.

I think whoever is in charge of Tiger's public relations, probably has his hands full right now. There have been many issues giving Tiger a bad name, but I think so far his PR staff has done a good job showing how he is getting better.

PR 2310: Business Letter Complaint

Feb. 18, 2010
Les Schwab Tire Center
c/o Dick Borgman, CEO
Bend, OR, 97701



Dear Mr. Borgman,

On Dec. 20, 2009, I purchased some XD wheels from your store in Logan, Utah for $900. The service I received was great. The salesman I worked with gave me the best price he could, which made me very happy. I have always received great service from Les Schwab. I am writing this letter because I appreciate Les Schwab and I want to show you a minor problem that I have encountered since my purchase.

The product has not performed well for me because the wheels were bent. I have not received any satisfaction from the company, nor have I received any great customer service since I made the purchase. I was simply told that I would have to work it out with the wheel company, but when I called them, they said I had to go through Les Schwab. When I relayed that to your store, they simply said there was nothing they could do.

To resolve this problem, I would appreciate my money back, or some different wheels. Enclosed are copies of my receipts, warranty, model and serial numbers.

I look forward to your reply and resolution to my problem. I will wait until April 1 before I talk to the Better Business Bureau or file a complaint to the Attorney General’s Office. Please contact me at the below address or by phone at 435-555-7616.

Sincerely,


Tyson Ballard
345 Summit Creek Drive
Houston, TX, 48848

Press Release 2 Draft: Image Management

Feb. 18, 2010
Burger Planet
635 Rose Park St., Green Bay, WI 78832
208-936-4266

Eat Great and Feel Great
Burger Planet has decided to help make America stronger and healthier with their new menu items.

GREEN BAY, WIS.- Burger Planet has recently added new menu items to assist their customers in living a healthier lifestyle. “Burger Planet cares about its customers. For more than seven decades, the company has succeeded because it put customers first. We listen to our customers. And our customers desire healthy choices, of which we offer many,” said Burger Planet CEO James E Mullenbach lll.

Gerard Dubois, Burger Planet’s top chef, is excited to for the new changes coming to the menu. “In the past year, we added white meat chicken breasts to our menu. We offer consumers the option to buy the chicken breast wrapped in lettuce in case they are on a low-carb diet. They also can ask us to hold the mayo for a calorie reduction of 500 calories. None of our other competitors offers a similar entree." Customers will have their choice of apples, grapes, peaches, pineapple, or bananas. The company is excited because none of the competitors offer those types of fruits.

Jayne Petersen is a fitness expert who worked with talk show host Opal Whitcomb, has been hired by Burger Planet. The essential plan is to have Petersen assist in launching a comprehensive program to give guidance to those who are interested in taking advantage of eating healthy.

James E. Mullenbach l founded the Burger Planet in 1934. It has constantly brought great customer service and food to this ever changing world. Their whole goal is to give the customers what they want. It originated in Green Bay, Wis., and employs nearly 50,000 people.

-END-

Tyson Ballard
Public relations representative
Tyson.Ballard@iconfitness.com

Monday, February 15, 2010

PR 2310: United Breaks Guitars

To many of us, going to the airport is not an easy task. It is very frustrating to make sure you arrive on time for your flight with all your liquids in one bag ready to go. Not to mention the delays, long lines, cancellations, weather conditions, and so on. In most cases, the airlines do their best to accommodate passengers in making sure you get the best treatment for your inconvenience. In my many flights that I have taken around the world, I have received great customer service from the airlines. Dave Carroll however, has a different story that I’m sure will change the way United Airlines does business for a long time to come. This is one problem that United Airlines did have control over, but didn’t take action against; cost them a great hit to their business.

Customer service is something that should be taken very seriously. Dave Carroll chose United, and had is $3,500 guitar damaged in the process. His claims that he made to the different airline employees were always rejected. He was continually passed from one person to the next trying to find someone to listen to his claim. There are many instances that people go through on a daily basis with any company that involves effective customer service to solve issues before they become big problems. How could United Airlines helped Dave from the beginning to solve his problem?

Only part of the problem was the fact that Dave's guitar was broken. If you wrong another person, it is vital to make your apologies to that person as soon as possible to diffuse the issues before they become bombs. It is the same in business, if those airline employees would have solved Dave’s problem from the start, we wouldn’t be having this discussion about “United Breaks”.
Airlines advertise great customer service because it is a tough business to continually receive customers. If you watch the airline commercials, read their ads, and receive their brochures, they tell you how much they love and appreciate their customers.

As I have been studying public relations, I have begun to realize how important it is to “practice what you preach”. As a public relations and marketing group, United needs to make sure they realize that their customers are the life blood of their business so they don’t have another Dave Carroll situation on their hands. To some extent, I do understand why United was reluctant to give Dave money for his guitar. I work for ICON Health & Fitness in the sales department. We have to care about customer service just as much as we do selling the machines. Once they have received the product, if there are any issues, it is vital to resolve their concerns before it causes and uproar. We don’t give free machines to anyone with an issue, but we do carefully analyze the problem, and we take the necessary steps to resolve it.

Dave Carroll told United that he would be writing a song about his experience. After two days of the song being Youtube, the song had received 2 million hits! That whole PR department for United should be fired for not taking quick enough actions.

Sunday, February 14, 2010

Press Release 1: Announcement

FOR IMMEDIATE RELEASE

Feb. 8, 2010
Preston Parker
Social Media Club of Cache Valley
851 N. Main St., Logan UT 84321
661-772-7537

ANNOUNCEMENT:

SOCIAL MEDIA GROUP TO FINALLY COME TO CACHE VALLEY.
What began in San Francisco has now come to Logan.

Logan, UT--A USU professor and some of his colleagues have started a social group in Logan that meets on a regular basis to discuss the importance of social media in our lives today. They talk about the benefits that twitter, facebook, and other social sites have on our lives.

The group has meets in different locations around the valley and is open to anyone. “You do not have to be into the social networking world to come enjoy what we have to say. You don’t have to be in public relations, just come enjoy some fun”, said the president of the club, Preston Parker.

It is great for a business to let the social club use their facility for meetings because it will definitely get the companies name out there as the club continues to meet and gather more members.

For more information on the group and how to join or donate, contact me at this email address below.

Tyson Ballard
Social Media representative
Tysonballard@yahoo.com

-30-

Thursday, February 11, 2010

PR 2300: Kraft puts food ideas at your fingertips.

Just in time for the holiday cooking and entertaining season, Kraft Foods (NYSE: KFT) today announced new mobile offerings to give people meal planning solutions, whenever and wherever needed. Just one year after the launch of its iFood Assistant, the company is expanding the current application to include iFood Assistant 2.0 with enhanced content for iPhone and iPod touch users and iFood Assistant LITE for BlackBerry® and iPhone and iPod touch users. In addition, Kraft Foods is now offering enhanced mobile access to its Web sites to easily browse recipes with any Web-enabled phone.

What a good way for the PR group of kraft to help boost revenue. It also shows that Kraft wants to help their customers by making easier for them to eat healthy by not having processed food.

Monday, February 8, 2010

Press Release 1 Draft: Announcement

FOR IMMEDIATE RELEASE
Feb. 8, 2010
Preston Parker
Social Media Club of Cache Valley
851 N. Main St., Logan UT 84321
661-772-7537

ANNOUNCEMENT:
SOCIAL MEDIA GROUP TO FINALLY COME TO CACHE VALLEY.
What began in San Francisco has now come to Logan.

Logan, UT--A USU professor and some of his colleagues have started a social group in Logan that meets on a regular basis to discuss the importance of social media in our lives today. They talk about the benefits that twitter, facebook, and other social sites have on our lives.

The group has meets in different locations around the valley and is open to anyone. “You do not have to be into the social networking world to come enjoy what we have to say. You don’t have to be in public relations, just come enjoy some fun”, said the president of the club, Preston Parker.

It is great for a business to let the social club use their facility for meetings because it will definitely get the companies name out there as the club continues to meet and gather more members.

For more information on the group and how to join or donate, contact me at this email address below.

Tyson Ballard
Social Media representative
Tysonballard@yahoo.com

-30-

Sunday, February 7, 2010

PR 2300: Toyota recall

Ray LaHood, transportation secretary. During a Congressional panel yesterday to discuss the recalls, LaHood mouthed 3 words that he instantly regretted. When asked what Toyota owners affected by the recall should do, he said: “if anybody owns one of these vehicles, stop driving it.” So, “stop driving it” were the three words he instantly apologized for saying out loud, calling it a “misstatement.”

It seems very strange to me that someone in the PR business would give a "misstatement" like that over something so important.

Wednesday, January 27, 2010

PR 2300: Apple releases Ipad

Apple today introduced iPad, a revolutionary device for browsing the web, reading and sending email, enjoying photos, watching videos, listening to music, playing games, reading e-books and much more. iPad's responsive high-resolution Multi-Touch™ display lets users physically interact with applications and content. iPad is just 0.5 inches thick and weighs just 1.5 pounds— thinner and lighter than any laptop or netbook. iPad includes 12 new innovative apps designed especially for the iPad, and will run almost all of the over 140,000 apps in the App Store. iPad will be available in late March starting at the breakthrough price of just $499.

This is a great description of what the Apple Ipad will cover. Apple does a great job in finding ways to make everyone's life a little easier. One thing I do like about Apple's PR group is that they make sure that Apple has a great name.

PR 2300: Culligan donates water to Haiti

Culligan is donating three Culligan model UF-P2 water purification systems, each capable of processing approximately 15,000 gallons of water a day for drinking and cooking. The systems come with their own gasoline-powered generators so they can operate even if electrical power may not be available. Accompanying each unit is a water storage tank that holds and dispenses 250 gallons of water. Culligan and Convoy of Hope have a long-standing partnership that helps provide aid in the wake of natural disasters.

What a great way for Culligan to show their love for Haiti. I think it is also great that they are teaming of with Convoy of Hope to help in other major disasters. Such a great idea.

Friday, January 22, 2010

PR 2300:Red cross raises money for Haiti through text messages

I find it interesting that the American Red Cross raised $9 million in 3 days with their text message fundraising campaign. Studies show that its over $100,000 every hour. What I liked about this campaign is that it was extremely easy to donate. All you have to do is text "90999" and they will automatically charge $10 to your cell phone bill. My hat is off to whoever put this campaign together because it is truly a great cause and easy to donate.

Tuesday, January 19, 2010

PR 2310: Letter to my cousin.

Dear Vinny,

I am writing you to tell you about what I do as a public relations representive for my company.

My job is to handle any public affairs that our company is involved with. Meaning, if there is any events that the company will be sponsoring or anything the company needs to express to the public, I will be the one who addresses them. It could be a written letter, television speech, or on the radio. basically, I am a glorified customer service represenitive for the company.

Thanks

Tyson